Zuno
Zuno
Zuno
Zuno
Herbal Tea Brand Design
Herbal Tea Brand Design
Herbal Tea Brand Design
Herbal Tea Brand Design
Deliverables
Deliverables
Deliverables
Deliverables
Logo
Logo
Logo
Logo
Colours
Colours
Colours
Colours
Packaging
Packaging
Packaging
Packaging
Pattern
Pattern
Pattern
Pattern
Objectives
Objectives
Objectives
Objectives
ZUNO Fruit Teas offers a diverse selection of unique, fairtrade fruit tea blends from around the world, specifically targeting a younger audience. Unlike competitors, ZUNO aims to make fruit tea fun and playful, appealing to a youthful market. The brand identity features playful patterns, illustrations, and a logo with the tagline "Drink Tea Every Day."
ZUNO Fruit Teas offers a diverse selection of unique, fairtrade fruit tea blends from around the world, specifically targeting a younger audience. Unlike competitors, ZUNO aims to make fruit tea fun and playful, appealing to a youthful market. The brand identity features playful patterns, illustrations, and a logo with the tagline "Drink Tea Every Day."
ZUNO Fruit Teas offers a diverse selection of unique, fairtrade fruit tea blends from around the world, specifically targeting a younger audience. Unlike competitors, ZUNO aims to make fruit tea fun and playful, appealing to a youthful market. The brand identity features playful patterns, illustrations, and a logo with the tagline "Drink Tea Every Day."
ZUNO Fruit Teas offers a diverse selection of unique, fairtrade fruit tea blends from around the world, specifically targeting a younger audience. Unlike competitors, ZUNO aims to make fruit tea fun and playful, appealing to a youthful market. The brand identity features playful patterns, illustrations, and a logo with the tagline "Drink Tea Every Day."
The Design Process e.g. the fun stuff!
The Design Process e.g. the fun stuff!
The Design Process e.g. the fun stuff!
The Design Process e.g. the fun stuff!
To appeal to a new audience, I created a logo that is bold and distinctive, unlike other tea brands. The logo is based on a custom typeface that has been subtly distorted to give it a handmade, characterful feel. Alongside the logo, I developed a series of bold patterns, each one representing the ingredients of a specific tea blend. These were originally painted in ink and later refined in Adobe Illustrator.
The colour palette is simple yet striking, with a bright pink running consistently through the brand identity. Each tea also features its own signature colour, helping customers easily recognise different blends. To balance the boldness of the patterns and logo, I opted for clean, minimal packaging that lets the key elements shine.
This conceptual project was created by Briefbox.
To appeal to a new audience, I created a logo that is bold and distinctive, unlike other tea brands. The logo is based on a custom typeface that has been subtly distorted to give it a handmade, characterful feel. Alongside the logo, I developed a series of bold patterns, each one representing the ingredients of a specific tea blend. These were originally painted in ink and later refined in Adobe Illustrator.
The colour palette is simple yet striking, with a bright pink running consistently through the brand identity. Each tea also features its own signature colour, helping customers easily recognise different blends. To balance the boldness of the patterns and logo, I opted for clean, minimal packaging that lets the key elements shine.
This conceptual project was created by Briefbox.
To appeal to a new audience, I created a logo that is bold and distinctive, unlike other tea brands. The logo is based on a custom typeface that has been subtly distorted to give it a handmade, characterful feel. Alongside the logo, I developed a series of bold patterns, each one representing the ingredients of a specific tea blend. These were originally painted in ink and later refined in Adobe Illustrator.
The colour palette is simple yet striking, with a bright pink running consistently through the brand identity. Each tea also features its own signature colour, helping customers easily recognise different blends. To balance the boldness of the patterns and logo, I opted for clean, minimal packaging that lets the key elements shine.
This conceptual project was created by Briefbox.
To appeal to a new audience, I created a logo that is bold and distinctive, unlike other tea brands. The logo is based on a custom typeface that has been subtly distorted to give it a handmade, characterful feel. Alongside the logo, I developed a series of bold patterns, each one representing the ingredients of a specific tea blend. These were originally painted in ink and later refined in Adobe Illustrator.
The colour palette is simple yet striking, with a bright pink running consistently through the brand identity. Each tea also features its own signature colour, helping customers easily recognise different blends. To balance the boldness of the patterns and logo, I opted for clean, minimal packaging that lets the key elements shine.
This conceptual project was created by Briefbox.